LFW: Fashion Scout Celebrates 20 Years of Discovering Emerging Designers

Twenty years of supporting emerging fashion talent is a milestone worth celebrating, and Fashion Scout marked the occasion at this year’s London Fashion Week with its biggest emerging-designer programme yet.

The September showcase featured eight designers under its OTW Edition 01 presentation, bringing together different creative approaches to fashion, from British tailoring and sculptural couture to 3D fabrication, textiles and cultural identity.

Here are the eight designers who took part in this year’s showcase.

Adolf Maldonado

Returning after his Ones To Watch debut in February, Adolf Maldonado presented a collection inspired by the praying mantis, exploring its colours and textures through macro photography. His work also touched on climate change, with some particularly detailed pieces, including fringe trousers featuring more than 3,500 individually hand-sewn threads.

C.PROTOCOL

Founded by Jinmin Chen (Dia) and Cenyi Wang (Zan), both graduates of the Royal College of Art, C.PROTOCOL brings technology and fashion together through 3D printing, digital modelling and wearable sculpture. Their work explores the relationship between the human body, objects and the unknown.

CHATCHAI C.

Designer Chatchai Chaitrakulthong brings together traditional British tailoring and modern material innovation. Having trained at the University of Westminster, Istituto Marangoni Shanghai and Savile Row, and gained experience working at Givenchy in Paris, he brings an interesting mix of influences to contemporary luxury fashion.

Christine Elizabeth

British fashion textile designer Christine Elizabeth is known for her distinctive approach to woven fabrics. Her work focuses on intricate textile construction, tactile surfaces and a thoughtful use of colour and form, creating a recognisable design language through textiles.

ENNY

Bringing together Italian heritage and contemporary London life, ENNY celebrates the beauty of well-crafted clothing and the art of making. The brand’s identity is rooted in these two influences, creating a meeting point between heritage and modern design.

Jinseo

Korean-born, New York-based designer Jinseo Park explores the relationship between clothing, the body and emotion. A graduate of SCAD, her Korean heritage plays an important role in her creative direction, influencing her approach to silhouettes, materials and details.

Leila Daniele

With West African heritage at the heart of its identity, Leila Daniele explores femininity and cultural identity through sustainable fashion, innovative design and material experimentation. The brand brings African cultural influences into a contemporary approach to luxury.

MAD DAISY

Founded by Dr. Margarita Fedoseev in 2017, MAD DAISY explores the connection between fashion, museum culture and contemporary creative technologies. Rather than focusing solely on seasonal trends, the brand approaches clothing as a way of creating conversations around art and culture.

Twenty Years of Fashion Scout

Over the past two decades, Fashion Scout has helped introduce emerging designers to the wider fashion industry, with its alumni including Iris van Herpen, David Koma and Phoebe English. Its Ones To Watch programme has also supported names such as Eudon Choi, Susan Fang, Maximilian Raynor and Orange Culture.

With eight designers featured in this year’s OTW Edition 01, Fashion Scout continues to give new creative voices the opportunity to share their work, gain industry visibility and take their next steps in fashion. Its 20th anniversary is not just a look back at the talent it has supported, but a celebration of the designers shaping what comes next.

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CREDITS

PRODUCTION

Fashion Scout

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SHOW PRODUCTION

Martyn Roberts

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STYLING

Rebekah Roy

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I.DEA PR 

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CATWALK IMAGES

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HAIR

Sally Beauty | UNITE Hair

Hair led by Narad Kutowaroo, UK Creative Director and Ambassador for UNITE Hair

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MAKE-UP

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Make-up led by Mandy Gakhal for AOFM Makeup Academy

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